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Bachelor Of Business Administration (Industry Integrated) is a program which prepares the undergraduate students for employability as well as higher education in Business Administration and Commerce. This program focuses upon foundation concepts of Management, Business, Industry and Commerce. It includes development of Business and Industry Knowledge inculcates skills needed for higher education as well as employability such as Communication Skills, Presentation Skills, Competence Skills and Analytical Skills.
It is not just another post graduate program in Management rather it is improved to perfection & extension of the same. Traditional Management programs are limited to class room training whereas it is a program where a student undergoes management training not in a management lab but an Industry or Business setup and simultaneously specializes in the desired area of specialization. In the class room he not only learns management concepts & other knowledge areas rather the student seeks answers of day-to-day business problems. At the work place he looks at how the management concepts he is learning in class rooms are actually applicable to work place. In nutshell MBA ( Industry Integrated ) is a unique program which provides valuable inputs to the students in the area of Management & Business concepts , application in the Industry , development of leadership & spokesman ship so that the pass outs gradually take up Managerial position in Industry & contribute to business development effectively.