Post Graduate Diploma in Management (Business Design) is recognized by the All India Council for Technical Education (AICTE) 2 year Full time Masters level program which combines the conceptual knowledge about various subjects related to Innovation, Creativity and Design Management with those of advanced business skills in order to create a breed of future managers who have a unique blend of management competencies and design thinking.
Since conventional programs do not allow students much flexibility to challenge or question existing business rules he does not acquire the ability to think out of box. This program thus provides a unique opportunity for students to not merely learn the conventional and time tested methods and business rules but also ignites their latent creative skills and teaches them the way designers think and more importantly marry the two so that design becomes a backbone for everything that a manager does in business.
The need for the course also arises because there are two different groups in an organization – Designers who are technical and creative people who have a very different way of approaching things and who are very loyal to their art and business managers on the other hand who are focused on business outcomes. The Business Design program would create a new breed of business managers who are sensitive to design and human issues and yet have full sight of business outcomes. They are therefore able to leverage design and humane aspects for better consumer experiences and business outcomes.
Duration : 2 Years
Test(s) Required : CAT,XAT,ATMA,MH-CET,
Fees : 2,50,000 Per Annum