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Published On: 05 Aug 2011 | Last Updated On: 12 Aug 2011

The debate over PGDM Vs MBA/MMS has been raging for quite some time now in the educational landscape.  Going strictly by nomenclaturea Masters in Business Administration (MBA) is a degree course offered by the colleges under the universities while the Post Graduate Diploma in Management (PGDM) is a diploma course offered by the institutes that are recognised by the All India Council for Technical Education (AICTE). Even the prestigious IIMs offer PGDM and not MBA as they are not part of any university. So PGDM is a Postgraduate Management diploma, and the MBA is a Master of Business Administration degree.

Instead of focusing on the nomenclature of the degree/diploma one should evaluate a programme and institute by the relevance of the curriculum, quality of faculty members, academic rigour, industry interface, live projects, infrastructure, overall value addition, all-round exposure students and other such factors. Welingkar Institute also offers PGDM and the course has a very good acceptance among the industry 

Selection Procedure: As of the selection procedure PGDM programmes base their selection on the CAT/XAT/ATMA/State CET followed by personal interviews, group discussions and psychometric tests devised by the respective institutes while MBA/MMS students are selected through Common Admission Process (CAP) by the Directorate of Technical Education of the respective state governments.

Curriculum: Colleges offering the MBA/MMS course have to follow an academic curriculum prescribed by the University while the PGDM institutes have the flexibility to design their own courses within the parameters prescribed by the AICTE. They can change the syllabi and introduce new courses depending on the market demands while the MBA/MMS colleges have to strictly follow their respective universities’ curriculum. The fact gives more flexibility to the PGDM in terms of up gradation of the syllabus and course content whereas the same can be a long drawn process when it comes to MBAs.

Bringing in some of the specializations here, won’t be out of place. Welingkar Institute of Management Development and Research offers PGDM in Business Design and E Business. Besides the other regular streams of Finance, HR, Marketing, Operations etc. E Biz and Business Design are unique to Welingkar and  not many B –Schools have thought of these  .These courses are  very industry specific and hinge on innovative thinking and carving client specific business solutions. As of the industry response to these, the business concepts innovated and conceptualized, are not only adopted by the industry but the graduates are finding ready acceptance in the corporate world.

Pedagogy:Even the pedagogy can be innovative and off the beaten track when it comes to PGDMs since they have the much needed autonomy required to change, ideate and innovate and experiment. Welingkar incorporates number of projects, events and round tables to make the course more efficacious and relevant to the industry demand. How far do the MBAs have this liberty is still a debatable proposition.

Evaluation:Similarly the trimester/semester system may vary from institute to institute and so will be the system of evaluation in case of PDGM programs whereas in case of MBA/MMS the semester system as well as evaluation pattern is pre-fixed.

Industry Response: Most of the B -Schools have a very good industry- academia links and thus the expertise from the industry directly seeps down to the students. Though the same cannot be ruled out in case of MBAs, but it is a common fact that PGDM command more industry acceptance.A PGDM from a reputed institute has a brand value and is readily accepted by the industry. As far as industry is concerned they go for  talent from the institutes of repute rather than  bothering about the nomenclature.

This article is authored by Dr. Uday Salunkhe, Group Director of Welingkar Institute. For more information on the institute, please click on Welingkar

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