ACJ offers PG Diploma in Business and Financial Journalism

Asian College of Journalism, Asia’s leading post-graduate journalism school.  Bloomberg, the industry leader in the provision of economic and financial data, news and analysis and The Hindu Business Line, a leading brand in financial journalism, and some of the best newspaper editors, columnists, economists, and financial analysts.

The aim of the ACJ-Bloomberg program is to foster a generation of newspersons, trained and educated to use the tools of an integrated newsroom and the information and analysis available through the highly-acclaimed Bloomberg terminal, to deliver high-quality journalism for the print, television, radio, and digital new media by combining text, image, video, audio, and the interactive potential of the Internet

The programme will help them

  • Familiarise themselves with the Bloomberg terminal and its potential
  • Learn to the source, collate, visualise, and analyse economic and financial data and information
  • Hone their reporting, writing, and editing skills
  • Understand the concepts and theories that help analyse the economic environment in which business and finance function
  • Assess corporate and business performance
  • Make sense of financial markets, institutions, instruments and their impact on economic development and personal wealth generation

Main Pillars

  • The main pillars of the programme are focused on developing basic reporting, analytical, and multimedia presentation skills needed for today’s media space, exposing students to the principles of data sourcing and analysis, training in the fundamentals of economics and finance, and the translation of information and analysis into material suited to the news media

Term wise course details

First Term

  • The first-term curriculum is geared towards introducing students to the fundamentals of business journalism
  • They learn the basics of reporting and writing, as well as how to use data effectively in their stories
  • While assignments that require them to step outside the classrooms will give students a taste of reporting, editing lessons and feedback from its professional trainers will help to fine-tune their writing skills
  • Students get acquainted with the highly acclaimed Bloomberg Terminal through which they access and analyse real-time financial data from around the world. Trainers from Bloomberg teach students the basics of the terminal and how to use it to find news and to mine the data
  • They also instruct them on The Bloomberg Way of news reporting and sensitise them to the high ethical standards expected of Bloomberg journalists
  • All students will have to attend a series of lectures offered by senior journalists, renowned scholars and entrepreneurs on various key issues impacting the business sector in the country
  • This course will expose students to different points of view, broaden their perspective, and equip them with the knowledge to grasp the workings of business and economy better
  • Students also take a module on the principles of economics, which introduces them to the fundamentals of economic analysis
  • The course will deal with both micro- and macro-economic concepts, ranging from consumer behaviour theories and growth cycles in market economies
  • There are four required courses in the first term: Reporting, Writing and Editing; Key Issues in Business Journalism; Principles of Economics; and Integrated Journalism.

Second Term

  • The second term will see students handling more complex reporting assignments while enhancing their skills in writing crisp, clear copies
  • They also learn how to build sources, develop interviewing skills and spot a good story idea
  • Students are also trained to understand how technology and law are interconnected in the modern financial world and the effect they have on each other
  • The ‘technology and law’ module focuses on the emerging trends in intellectual property rights; the start-up technology ecosystem; and the important provisions of intellectual property law, among other things
  • Another module, on understanding companies, will offer students a closer look at firms, their classification and how they are set up
  • Students will also be exposed to such concepts as the nature of a limited liability company and its historical evolution into the dominant form of business organisation
  • Besides explaining governance issues, the course will deal with the major components of the Indian corporate sector, ownership structures and the sources of funds
  • Students are introduced to the major beats in the world of financial journalism
  • Top journalists from across the country train them how to cover various beats like Startups, Banking, Aviation, Technology and Retail
  • Students continue to attend classes in “integrated journalism” and “reporting, writing and editing” during this term.
  • Journalists from leading business dailies train students on writing long-form stories

Third Term

  • Students will continue to attend classes on integrated journalism, and reporting, writing and editing
  • Students continue with their Bloomberg classes as well as training from journalists from leading financial dailies
  • Students are given an introduction to the recent history of international trade, balance of payments adjustment and capital flows through the “Global Trade and Finance” module
  • The module discusses the evolution of trade and finance flows, the important international institutions and major processes in the international economy
  • Students also learn how to cover the effects of innovation on business
  • The “Economic of Innovation” course helps students gain a greater appreciation of how innovation happens in the real world today
  • The students will have to submit a major piece of work—the Year-End Project—during this term

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