Media Management at SPJIMR TSW
One of India’s top-10 ranked management schools, SP Jain Institute of Management Research (SPJIMR), in association with TSW, has announced the second edition of its postgraduate programme in media and entertainment management (PGPMEM). This focused programme for working executives and students, the first and only one of its kind in India, created waves when it was launched last year. Participants from the first batch are already working with some of the leading media and entertainment companies.
The programme is structured to help you gain a bird’s-eye view of the industry and what one can expect working in a media company and shares a detailed understanding of each subject as the semester progresses. It is a well-defined course for everybody who wants to take up media as a career or even those who are already in the industry
The transformation of the Media and Entertainment industry in the last few years has been nothing less than dynamic. 4G data speeds and improved connectivity, almost at par with our global counterparts, is driving consumption of rich content in every nook and corner of our country today. Increasing penetration of TV and mobile tech has further shrunk the world of media, communication and entertainment and brought more power to the palm.
Guided by high-profile advisory and academic councils, the 11-month curriculum is a mix of media, entertainment topics, and management components. This year, students will be able to benefit from the executive education alumni status from SPJIMR, placement assistance and entrepreneurial project that will play a pivotal role in student placement, building their career in this rapidly evolving sector.
The participants will attend classes at TSW’s state-of-the-art remote learning centres in Delhi, Mumbai, Bengaluru, Kolkata, Pune, Chennai and Hyderabad, along with interventions at the SPJIMR campus.
Ultimately, the program aims to equip media and entertainment professionals and aspirants with the necessary experience, deep industry knowledge and skill-set. The Times of India Group has now partnered one of India’s top 10 ranked management schools, S.P. Jain Institute of Management and Research (SPJIMR), for a ‘Program in Strategic Media & Entertainment Management’ (PSMEM).
New age digital revolution
CVL Srinivas, CEO, South Asia, GroupM says, “We are sitting at the cusp of a digital revolution There cannot be a better time to be a part of this exciting media and entertainment industry. As a member of the elite advisory council of the program he also states “Especially for young students who are looking at a career that balances the left brain and right brain, this is a great opportunity.”
TCLL is at the forefront of delivering world-class education with state-of-the-art infrastructure and facilities at its disposal. Spread over a duration of 11 months, this program will be delivered via Times Centre for Learning Ltd. (TCLL), a part of the media giant The Times of India Group, in a blended mode through classroom learning, on-campus education and online learning.